Social Fresh

March 23-25, 2027 · New York

The Social-Native Marketing Conference

Join us for a multi-day social-native marketing conference on March 23-25, 2027 in NYC, packed with exclusive case studies, creative performance insights, fresh consumer trends, and the strategies driving results right now.

RegisterSee the agenda

The original social media conference

Built by marketers, for marketers

Social Fresh goes beyond our social media conference roots to bring together leading experts in social media, content, creator and influencer marketing, paid media, community, AI and more, to explore what is working today and what is coming next.

“Social Fresh was the first marketing conference I attended that felt less about celebrity speakers and flashy production, and more about relevant experts who are actually doing the work.”

Speakers

Speaking in 2027

We study today’s marketing wins to uncover why they work and how you can put them into practice. Each session is crafted to ensure it is practical and useful.

  • Chi Thukral

    Global Social Lead

    beehiiv

  • Azad Yakatally

    Social Media Lead, Brand & Communications

    Spring Health

  • Sue Funke

    Senior Brand Marketing Manager

    Absorb Software

  • A'ngelique Tewelde

    Senior Video Lead

    YouTube

  • Caroline Johns

    Vice President of Corporate Communications

    Saatva

  • Kara Cronin

    Lead, Scaled Partner Management

    Meta

  • Chloe Politis

    Director, Digital & Social Media

    Mount Sinai Health System

  • Cam Sleeper

    Sr. Social Media Video Producer

    Northeastern University

  • Kellen Manning

    Director of Digital & Social Media

    Penn State University

  • Josh Rangel

    Senior Director, Social Strategy

    Ogilvy

  • Tiffany Rivers

    VP, Emerging Media + Influencer Marketing

    Media Cause

  • Sabrina Barekzai

    Director, Social Media Strategy

    Slack

  • Tyrona Heath

    Global Director, Thought Leadership

    LinkedIn

  • Michele Weisman

    Executive Director, Global Head of Social Media

    J.P. Morgan Asset and Wealth Management

  • Saad Khan

    Head of Social

    Wealthfront

  • Catalina Hall

    Sr. Director Content and Social Media

    Hilton Grand Vacations

  • Jenn Thai

    Director of Social Engagement

    American Red Cross

Agenda at a glance

How the three days run

Day 1

Tues · March 23, 2027

1 – 5 PM
Pre-Conference Workshops (add-on pass)
5 – 8 PM
Early Check-In
5 – 8 PM
Welcome Reception & Speed Networking

Day 2

Wed · March 24, 2027

10 AM – 12:40 PM
Morning Sessions
12:40 – 1:25 PM
Lunch
1:25 – 2:10 PM
Breakout Discussion
2:10 – 4:25 PM
Afternoon Sessions
5 – 7 PM
Networking Happy Hour

Day 3

Thur · March 25, 2027

10 AM – 12:40 PM
Morning Sessions
12:40 – 1:25 PM
Lunch
2:10 – 5 PM
Afternoon Sessions

Full agenda

Eighteen sessions across two days

More speaker lineup and session announcements coming soon.

Wednesday

March 24, 2027

  1. 10:00 – 10:30 AM

    The State of Social Media 2027: Macro Trends & Platform Shake-Ups

  2. 10:30 – 10:55 AM

    TikTok Now: What's New, What's Working, and Where It's Going Next

  3. 10:55 – 11:20 AM

    Influencer and Creator Marketing Case Study

  4. 11:30 AM – 12:15 PM

    Panel: Moves That Matter, The Career Playbook for Social Media and Marketing Pros

  5. 12:15 – 12:40 PM

    Paid Social Creative That Drives Results: What's Working in 2027

  6. 2:10 – 2:35 PM

    The LinkedIn Edge: Organic Growth for Organizations and Personal Brands

  7. 2:35 – 3:00 PM

    Built with AI: How Social Teams Are Rewiring Their Workflow

  8. 3:10 – 3:55 PM

    Panel: Inside the Social Video Engine, Process, People, and Shipping at Scale

  9. 3:55 – 4:25 PM

    The Instagram Operator's Playbook: Growth, Content, and Community in 2027

Thursday

March 25, 2027

  1. 10:00 – 10:30 AM

    The Creative Edge Report 2027: The New Economics of Attention

  2. 10:30 – 10:55 AM

    How to Scale UGC Social Without Killing the Vibe

  3. 10:55 – 11:20 AM

    The Community Question: When to Invest, What to Build, and How It Connects to Social

  4. 11:30 AM – 12:15 PM

    Panel: AI in the Real World, What's Working, What's Not, and What's Next

  5. 12:15 – 12:40 PM

    The Modern Social Stack: Spotlight on the Tools That Make a Difference

  6. 2:10 – 2:35 PM

    The High-Leverage Social Team: Investing in Tools, People, and Process

  7. 2:35 – 3:00 PM

    The Full YouTube Strategy: How to Leverage Long-Form, Shorts, and Podcasts

  8. 3:10 – 3:55 PM

    Panel: Ask Us Anything, The Questions You Didn't Get to Ask

  9. 3:55 – 4:25 PM

    The In-House Creator Playbook: Lessons from Building a Short-Form Video Engine

Workshops

1-5pm Tuesday, March 23

William Vale Hotel

Early check-in & networking

5-8pm Tuesday, March 23

William Vale Hotel

Happy hour

5-8pm Wednesday, March 24

Location TBA

Sessions focus on modern marketing challenges

Social Media Marketing

Which tactics and channels are moving the needle and what's getting left behind?

Content Marketing

What do modern investments in content, SEO, and media look like today?

Performance Marketing

Which ad channels and creative will stand out and reach the right audiences?

Register

Early bird pricing available now

Save $600 off full price for All Access and Exec passes.

All Social Fresh social media conference sales are final. Terms and conditions apply.

Location & conference hotel

Venue

All sessions for Social Fresh 2027 will be hosted at the William Vale Hotel in Williamsburg, Brooklyn, New York, NY.

Address

William Vale Hotel
111 N 12th St.
Brooklyn, NY 11249

Ask us about the group room rate.

Is Social Fresh right for you?

If you are…

  • A marketer working in social, content, influencer strategy, or performance and growth
  • Looking for insights on what channels are the right investments for marketing in 2027
  • Looking for a marketing conference to help you stay on top of what is fresh in messaging, creative, and strategy
  • A leader interested in understanding the potential for your company's marketing investments

…then yes, Social Fresh is for you.

Register

FAQs

What type of conference is Social Fresh?

Social Fresh 2027 is an in-person conference. Virtual passes are available.

Is this right for me?

If you work in marketing and your role touches social media, content marketing, influencer marketing, paid media, PR, or AI, then you'll get actionable takeaways out of the conference.

Is lunch provided?

Yes. Lunch is provided on site for Wednesday, March 24 and Thursday, March 25.

When do I get my video pass content?

If you purchased a Video Pass, you'll receive an email with access after the conference.

Are scholarships available?

All Social Fresh 2026 scholarships have been awarded, and applications for this year's conference are now closed. Please check back for future scholarship opportunities.

Have another question?

Use the contact form and we will get back to you, usually within one business day.

Partnership opportunities

Get in touch to talk about sponsoring or partnering on Social Fresh 2027.

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